ABOUT US

Building the platform we'd want to run ourselves.

Adiion Digital Labs builds LoyaltyTown — a white-label Connected Product Cloud that lets manufacturers and brands run their own QR traceability, loyalty, and channel ERP system under their own name. We believe every brand should own its relationship with its dealers and customers, not rent someone else's. That's why LoyaltyTown is white-label from the ground up: your logo, your colors, your domain, your data.

EXECUTIVE LEADERSHIP

Driven by Real-World Impact

Pravat Bhakat
Founder & CEO

Pravat Bhakat

Decades of industrial and enterprise systems expertise. Under his guidance, Adiion Digital Labs is building LoyaltyTown to help manufacturers manage channel partners and serialize supply chains.

"Our mission is to build intelligent, scalable software that empowers businesses to innovate, grow, and stay ahead in a rapidly evolving digital world."

WHAT WE BELIEVE

Our Core Principles

Shipping is the only metric

We build software that deploys and runs in production. Slides and specifications are useful, but working code in production is the only true measure of progress.

Zero-trust verification

Physical channel validation requires absolute cryptographic security. Every scan must be unique, verified, and settled with zero margin for duplication or double claiming.

Invisible technology (White-Label)

Your platform belongs under your brand and theme, not ours. LoyaltyTown is engineered to disappear, letting your logo, domain, and colors represent your channel.

Real-time settlement rails

Incentives must flow instantly (via UPI) to cultivate partner trust. Eliminating net-30 payout delays creates direct carpenter, contractor, and retailer stickiness.

OUR JOURNEY

Timeline & Milestones

2025

Company Foundation & Pilot Launch

Founded Adiion Digital Labs. Designed and launched the core white-label pilot modules tailored for industrial manufacturing trade channels.

2026

Flagship Deployment & Scaling

Launched our flagship Indowud NFC deployment. Deployed 35,000+ live secure nodes and successfully expanded the real-time UPI automated settlement architecture.

SECURITY ARCHITECTURE

Bank-Grade Encryption Standards

Since LoyaltyTown handles real-time UPI settlements and inventory identities, our platform enforces zero-trust controls across every single database query and network hub.

Secure UPI/NPCI Gateway Encryption

All financial settlement signals and dealer bank transfers run through hardware-encrypted gateway standards ensuring zero payout leakage.

Zero-Trust Scan Auditing

Every package scan is cross-referenced against a cryptographic central ledger. Attempts at duplicate claiming are flagged and blocked in milliseconds.

AES-256 Data Isolation

Sensitive partner data, distributor ledger dispatches, and sales records are isolated and encrypted at rest with bank-grade security protocols.